PE4FAMs Blog

The Private Equity for Families Blog provides insight, information and opinion for successful families who want to include in their portfolios private equity or direct investment in privately-held businesses.

Covid-19 Challenges The Hamster Wheel of Sales & Marketing

We have watched quite closely the first half financial performance of our portfolio of lower middle market companies. Almost all of them have benefitted from four trends that have accelerated in the pandemic:             Business Travel Has Stopped             Business Entertainment Has Been Curtailed             Capital Expenditures Have Focused on Customer Experience             Falling Energy

Covid-19 Challenges The Hamster Wheel of Sales & Marketing Read More »